Country / Region: Hong Kong
About Luk Fook Holdings (International) Limited:
Luk Fook Holdings (International) Limited was founded by a group of jewellery specialists with over 50 years’ experience who possess unique market sense and passion to strive for excellence.
The Group principally engages in the sourcing, designing, wholesaling, trademark licensing and retailing of a variety of gold and platinum jewellery and gem-set jewellery products, with a total of 2,120 points of sale in ten countries and regions across Hong Kong, Macau, Mainland China, Singapore, Malaysia, Cambodia, the Philippines, the United States, Canada and Australia. The Group will continue to identify new business opportunities in the international market in response to its corporate vision, “Brand of Hong Kong, Sparkling the World”.
What the judges have to say:
Nancy Wong is an open-minded, engaging and hands-on manager that is liked by all staff working with her. She empowers her team to step up and actively contribute to the realisation of their shared business goals but also monitor their progress to ensure they are on the right track.
Being the younger member on the Board, she is the champion to all the e-commerce, public relations, brand rejuvenation and brand development activities. Luk Fook invested heavily on e-commerce and cooperated with 16 China-focused online sales platforms. During the Corvid-19 pandemic, Nancy was involved in organizing over 500 live streaming sessions on Tmall, WeChat and other social networking sites to encourage customers to place their orders online – and recoup some of the losses brought about by the shutdowns.
Nancy achievement specifically in marketing, branding and e-commence would be a role model for the second generation of other founder’s family to take a leaf if they want to be as successful as Nancy.